the "Gourmet" prompt...
49. Soraya Darabi & Alexa Andrzejewski- Foodspotting, in which FourSquare meets those backlit pictures of dishes in diners and Chinese takeouts (with a dash of, well, Gourmet Live thrown in), is no doubt part of the future. Not sure why—it just is. And these two (plus a guy) thought of making a business out of it.So say you've been traveling to other countries and locales. Immersing yourself in the culture, the people, and of course, the food! You discover new cuisines, flavors, and dishes. And you fall head over heels. Then imagine going home and getting a craving for those foods and having absolutely no luck finding a place where you can order them. This is exactly what spurred Alexa Andrezejewski to start Foodspotting after her travels to Japan and Korea and her subsequent return home to San Francisco. After being unable to find Okonomiyaki, she decided she wanted to build a sort of "visual guide to foods and where to find them". This would be a better way for people to learn about new foods and to be able to source them locally (wherever they may be). Before starting Foodspotting, Alexa was a User Experience Designer for Adaptive Path where she "helped clients ranging from startups to established companies reimagine products from the ground up".
their business proposal received seed funding in September of 2009.
So, the hubs and I went out to breakfast a couple of days ago since he was off of work. The kiddos were at school, so it was just the two of us. Did I mention he has a favorite dish there, as well? He always order the Chorizo Skillet (seasoned potatoes, green peppers, tomatoes, jalapeños, melty cheese, with two eggs, and toast). And my favorite? Well, my favorite is Angelo's Greek Skillet. Basically, it's shredded potatoes with onion, tomato, and diced gyro meat (lamb) that's covered in feta cheese and I top it with two poached eggs. They serve tzatziki on the side and I always get mine with pancakes (malted, my favorite). Orange juice and coffee as well, thank you very much. And in honor of our game-changers this week, I Foodspotted it! My very first entry. But not my last...
| Soraya, Ted, and Alexa cofounders of Foodspotting|
photo by Lianne Milton
In May '11, Gourmet posted a list of 50 Women Game-Changers (in Food) that runs the gamut from food writers to cookbook authors to television personalities to restauranteurs to chefs to food bloggers. Some are a given. Some are controversial. Speaking the names of some brings fond childhood memories. Speaking the names of others will make some readers cringe. And of course, some of our favorites were not even included. We food-lovers are a passionate bunch of people and whether we agree or disagree, every woman on this list has earned her place for a reason. Being a woman who is passionate about food (cooking, eating, talking about, writing about, photographing), when I caught wind of Mary from One Perfect Bite's idea of cooking/blogging her way through each of these 50 women...one per week...I knew I wanted to join her. Many of these women paved the way for us in culinary school, in the kitchen, in cookbooks, in food writing, and on television and I think it is a fabulous way to pay tribute to their efforts. Some of the women on the list have been tops with me for years. Some I have heard of (perhaps even seen, read, or cooked from) before. And there are even a handful that I am not familiar with at all. I excited to educate myself on each of these women game-changers and hope you look forward to reading along. We are going in order from 1 to 50.
Who is cooking along with these 50 Women Game-Changers?
Mary- One Perfect Bite, Val- More Than Burnt Toast, Joanne- Eats Well With Others, Taryn- Have Kitchen Will Feed, Susan- The Spice Garden, Heather- girlichef, Miranda- Mangoes and Chutney, Jeanette- Jeanette's Healthy Living, Kathy- Bakeaway with Me, Sue- The View from Great Island, Barbara- Moveable Feasts, Linda- There and Back Again, Nancy- Picadillo, Mireya- My Healthy Eating Habits, Veronica- My Catholic Kitchen, Annie- Lovely Things, Claudia- Journey of an Italian Cook, Alyce- More Time at the Table, Amrita- Beetle's Kitchen Escapades, Jill- Saucy Cooks, Sarah - Everything in the Kitchen Sink
I can hardly believe that we only have ONE more game-changing woman to go. Yup, next week we feature #50. Stay tuned for our final woman, Julie Powell next Friday!